Frederick's of Hollywood Blog

Those of you who watched the Superbowl (and it’s okay if you didn’t, that’s what we’re here for) may have noticed a familiar face in the commercials—our fab model Nina Agdal rocked it in a Carl’s Jr. ad that was hot, sexy and decidedly delish looking!

Nina, wearing our Flirt Push-Up Bra.  

Following in the footsteps of fellow Frederick’s model Emily Ratajkowski, Nina took the beach, and the millions of viewers by storm in her thirty second spot.

Nina, wearing the Blake Chemise. 

The Dutch bombshell is no stranger to the spotlight. She was featured in the 2012 Swimsuit Edition of Sports Illustrated (read our post and see the pictures here) and has been one of our top models for several years!

If you didn’t catch it on game day, here’s a behind-the-scenes director’s cut. Enjoy!

Exciting things are afoot over here at Frederick’s! First up, we’d like to announce a fabulous giveaway with Marcy Guevara.

Photo via maryguevara.com. 

You may have seen Marcy hosting, “Big Girl in a Skinny World,” the YouTube series from Marie Claire or on her segments with Rachel Ray!

Marcy, rocking our Heart Lace Back Robe. Photo via marcyguevara.com.  

Fashion stylist, plus-size style expert, and an ultra-charming personality, she’s helping women of all sizes feel amazing in the skin they’re in and we couldn’t be more thrilled to work with her!

Marcy on Rachel Ray. Photo via marcyguevara.com. 

To enter, follow both of us on Twitter (@themarcyminute & @love_fredericks) and tell us what makes you feel sexy! Make sure to use the hashtag #marcylovesFOH and tweet by 5pm PST tomorrow for a chance to win.

And as if that weren’t thrilling enough, My Little Vixen and Frederick’s have teamed up for a 14 Days of Passion Giveaway! This is your chance to win a very special Valentine’s Day lingerie set, seen here. The contest is open from February 1st – February 9th until 12am EST. Head over to mylittlevixen.wordpress.com to enter–good luck!

The hottest styles, the best-sellers and the pieces you can’t live without–here are the top ten styles we’re crushing on for V-Day:

Valentine’s Day is our favorite time of year, from the delicious anticipation to the giddy preparation! Our Valentine’s Shop is full of tempting ideas and styles to make you (or your loved one) swoon. See what the stars have in store for your love life and lingerie drawer in the Heavenly Horoscopes (BTW Libra, things are looking good!) or find the perfect pick for the Hopeless Romantic in your life. Are you a guy? We’ve got you covered! Visit the Gift Guide and follow our suggestions to find the right present for your leading lady. What are you waiting for? Shop the Top Ten and more at fredericks.com!

For the new year we all make resolutions, some easier to keep than others. Turns out, getting our closets and lingerie drawers in tiptop condition is one that everybody around the office made! When shopping for lingerie, like clothing, it’s easy to get caught up in trends or impulse buys–leaving you with pieces that don’t work within your wardrobe.

To help you (and us) get a jump on becoming the envy of the office, we’re starting with the basics: panties! Whether they’re accentuating your body or providing a smooth fit under clothing, they are the foundation of a well-rounded lingerie drawer. Below, you’ll find four essential styles to get you started.

Clockwise from left: Jessica G-String, Shimmer Lace Tanga, Lace-Up Microfiber Boy Short & the Lauren Lace-Up Thong. 

Our panties are available in a stunning array of colors and tiered offers, including six for $26, four for $28 and three for $30, allowing you to mix and match your way to effortlessly streamlined style. Find the panties above and hundreds more at fredericks.com.

What’s the panty style you couldn’t live without? Leave your answer in the comments below!

Welcome back to our style series, where we chronicle the must-have pieces for the upcoming year. The focus of this post isn’t about a style, so much as the color that will be calling the sartorial shots in your life for the next twelve months. In case you missed Pantone’s announcement, emerald is the newly anointed color of 2013.

We’ve found some celebrity style stars who have already (like, we’re only a week into the new year, guys–way to make the rest of us look bad) embraced the trend.  And we found three ways you can add this precious jewel tone to your wardrobe without handing over all your hard-earned green!

Christina Hendericks, Rosie Huntington-Whitely & Kristen Wiig embrace the new emerald trend.  Photos via Parade.com and Getty Images. 

1. Jessica Lace Tanga Panty, now 6 for $26, 2. Satin Applique Full-Figure Corset, now $79.99.  3. Lea Tricot Babydoll, from $16.99. 

You can expect this color to dominate the racks in-store and in the digital marketplace. For those who aren’t blessed with a complexion to pull off a head-to-toe green statement, look for accessories like colored clutches, statement necklaces and of course, lacy little underthings! Find these and other enchanting emerald pieces on fredericks.com.