Frederick's of Hollywood Blog

Check out our lacy, luxe lingerie in the new issue of Life & Style Weekly! Featuring styles for both the girlie girl and the vixen (we think every gal is a bit of both!). Shop the looks below!

Featured items from left to right:  Our Intarsia Teddy and the Lacey Babydoll. 

From sleek, body-baring teddies to the most flirtatious babydolls–let yourself fall in love with our new, spring collection. Plus, we are still offering free shipping on $25 purchases at fredericks.com for a few more days–which means you can still get these styles for Valentine’s Day!

At the start of every year, we vow to streamline our style, and splurge on the staples that will make our closets incredible, wearable and totally chic.

To ensure we get around to actually doing it in 2013, we’re putting together a list of our  must-have pieces–items that transcend trends and will be able to carry you through this year and beyond. We start the list with a classic:

1. The Little Black Dress.

Has there ever been a more iconic piece of fashion? We think not. Though cutouts have been around for plenty of seasons, and we love them, we find ourselves craving something a little more streamlined and classic–which is why we’re choosing the Strapless Tuxedo Dress. In a timeless silhouette, it’s versatility is unmatched. We can don this for impromptu cocktail parties–just add sparkling heels. An evening wedding–absolutely swoon-worthy with a pashmina. For a night at the theater–with a stylish moto jacket and smoky eye. And of course, for an extra-special date, this is the dress we’d reach for! Worn with softly waved hair and a bold red lip, natch!

Stay tuned for tomorrow, when we unveil the must-have footwear of 2013! Hint: You probably already own several pairs–and no, they aren’t flats! Find this and more little black dresses at fredericks.com.

‘Tis the season for countdowns and wrap-ups, and we thought we’d get in the game with a round up of 2012′s favorite moments, best-sellers and all-around awesomeness.

From the dress that took Vegas by storm to a style so popular we could barely keep it in stock, read on to find out what rocked our year and yours!

Number 12 on our countdown list are the best-selling items from Valentine’s Day (which are still available!). It should come as no surprise that the Parisian Corset, pictured at left, would be the number one pick. Lacy, curvy and oh-so chic, it works just as well out of the bedroom as in! On the right, our Banded Blouson Temptress Dress stuns in signature Frederick’s Red. One look at this and well, he simply didn’t have a chance!

Brace yourself, because #11 on our list is an incredible best-seller! Your hands down favorite, and if we’re being honest–ours too is the Bridget Stretch Cotton Thong. In a stunning array of colors and crafted from comfy cotton and lace, we sold 300,000 of these fancy little panties! Don’t have one in every color yet? Well, our Semi-Annual Sale is happening now, and they’re only 8 for $20. We think it’s time to stock up!

Next up: The Best-Selling Bra of the Year award goes to not one, but two of our most popular styles! On the left, our Hollywood Corset Full-Figure Bra sold well over 100, 000 units! Impressive, but the gorgeous style to the right, our Hollywood Flirt Push-Up? It sold more than 150,000! The most exciting part? These bras are on sale right now, from $14.99! ‘Scuse us, we’ve got some shopping to do…

Number 9 and one of our most-loved things: the sexiest black lingerie of summer! These two standout pieces sold out, stole hearts and had us all swooning. From left to right, our Fringe & Feather Babydoll and our ever-stunning Crisscross Lace Chemise. Classic, alluring and timeless, these pieces bring the luxury after dark!

Coming in at number 8: the most versatile bra of summer (and beyond!). For 2012, we introduced a bra that revolutionized your wardrobe. The Hollywood Exxtreme Cleavage Bra gives you the cleavage & lift you desire with the incredible option to wear it with all your deep plunge, halter neck or T-back styles. Perfection!

Dare to bare in our lucky number 7 pick! Known around the blogosphere as “the dress that rocked Vegas”, this little frock has been making a scene since summer. Available in the matte wrap-around version or the sparkling style you see to the right, this dress causes heads to turn and hearts to flutter!

And with that, we’re done with the first part of our top 12 of 2012 list. Stay tuned and check back Monday for the rest of the countdown and our number 1 choice!

Holiday shopping is coming down to the wire, and if our office is anything to go by, some of you haven’t started shopping for gifts yet or even know what you’re looking for. Want to watch her unwrap the gift of her dreams? Follow our suggestions to find the perfect present for the woman in your life and have it arrive on time. Win-win!

Is she the kind of girl who seems to have it all? No problem! Simply wrap her in a gift of cozy indulgence and she’ll thank you again and again! Plush perfection not her style? Find our elegant cashmere robe here and the silkiest, lounge-worthy version here.

In theory the lingerie lover would be easy to shop for, but sometimes the choices can be overwhelming. Look for classic styles with a twist or sweet sets, like the one above, to make her swoon. Bold cutouts work too! Our personal favorite? A body-baring teddy.

Your glamour girl lives for lush textures, lavish details and pieces that show off her personal style. Give her a curve-hugging corset–it’s the gift that she’ll find absolutely captivating!  Watch her light up over our  lingerie, especially this exquisite pick!

Find the full version of our Men’s Gift Guide at frederick’s.com and to ensure your gift arrives in time, be sure to order by noon tomorrow. We’re offering a free 2 day shipping upgrade plus, 25% off the site ends tomorrow night!

We at Frederick’s consider the holiday season to be the most glamorous time of the year, and for good reason! Giving loved ones the gifts that they can’t live without (and receiving them ourselves, of course) is something we look forward to every year. However, not everyone is good at gifting as we are. Luckily, our gal about town, FOH_PRGirl, went on air yesterday morning to help the gentlemen in your life figure out what gift-giving should entail (hint: luxurious lace is an important part).

Our gorgeous models turned the newsroom into a private runway, wearing pieces from our premier collection, Harriett.

Featuring cashmere, Swarovski crystals, silk and handcrafted details, it’s the ultimate luxury gift.

Don’t be afraid to pass this  post on to you-know-who…it’s the perfect way to let him know what you really want for Christmas!

Shop the looks featured in the video at Harriett.com and receive 25% off your purchase. Plus, enjoy free shipping!