Welcome back to countdown of our best, most amazing moments of 2012! We’re ready for the wrap-up. then it’s off for a glamorous night in Hollywood. With out further ado, here’s the second half of our countdown:
This fall we set the industry on fire with the introduction of our “Brandzine”. More editorial than a catalog, it featured innovative content, profiles of our local Hollywood hotspots, alluring articles (including a Bra 101 section to help you find the right bra) and of course. your lingerie astrology. We continued into holiday, with our glamorous December edition, and we have to tell you, spring is shaping up to be our best one yet!
No Best OF List would be complete without our newest collection. Launched this fall, Harriett is our luxury line, featuring incredible pieces crafted from silk, cashmere and accented with Swarovski crystals. Designed as an ode to the love between the founder of Frederick’s and his wife and longtime muse, Harriett Mellinger, it’s our most exquisite offering yet.
From our unforgettable fall collection to our glamorous holiday line, we’ve been turning the fashion world on it’s head. Helping us become a stunning sensation? Our incredible behind-the-scenes videos, shot on location in New York City. Want to watch every season? You can find them all here on our youtube channel. Subscribe and be the first to see our new spring video!
Coming in at number 3? Our stunning, all over sequined corsets! Among the top sellers for the fall and holiday season, they are the perfect way to let your curves shine! Simply lace-up a sequin stunner, slip into some skinnies and discover the most unforgettable night of your life. You’ll be the center of attention long after the night comes to an end.
We couldn’t let a list like this come to a close without a shout out to best performing pieces of the holiday season. Whether you were in the mood for a slinky, luxe satin apron, or wanted to look slick in a chic tuxedo jacket, we were (and still are, because we’ve still got a few in stock!) the go-to destination!
As 2012 and our list draw to an end, we’re going to finish with a compilation of exciting moments that happened this year! At the beginning of 2012, we launched a brand new denim line. Featuring an incredible array of styles, prompting some pretty cool parties and changing face of our business, we’d say it was a great success.
2012 also marked the start of some star-studded collaborations with industry giants. Celebrity-favorite, Tarina Tarantino, brought her collection to us–which thrilled us to no end. We’ve been drooling over her pieces for ages now! World famous Italian designer, Charles David, brought his stunning collection of boots, heels and stilettoes to our digital flagship and stores. Boasting handcrafted details and the most beautiful styles, it was a match made in shoe heaven!
All in all, it was a banner year and 2013 is sure to be our most dazzling yet. Find more of our collaborations at fredericks.com and have a happy and safe New Year!